TERME DI SATURNIA NATURAL SPA & GOLF RESORT: Italian resort joins Starhotels Collezione
Terme di Saturnia is a group of springs located in the municipality of Manciano in Italy, a few kilometres from the village of Saturnia. In that village, the Terme di Saturnia Natural Spa & Golf Resort is built around the millennia-old spring that for 3,000 years has been a source of a unique variety of healing and holy water.
Dug out of an old travertine structure, the elegant 5-star hotel, with its 130 rooms, has embraced this millennia-old hot spring for the last 100 years.
From January 1, Saturnia SPA & Golf Resort has officially become part of the 12 hotels under the brand Starhotels Collezione, which include Helvetia & Bristol in Florence, The Franklin, The Gore and The Pelham in London, Rosa Grand in Milan, Castille in Paris, The Michelangelo in New York, Hotel d’Inghilterra in Rome, Grand Hotel Continental in Siena, Savoia Excelsior Palace in Trieste, Splendid Venice in Venice and Hotel Villa Michelangelo in Vicenza.
This impressive list underlines Starhotels and Terme di Saturnia Natural SPA & Golf Resort’s new commercial collaboration, which began as 2020 dawned.
“Terme di Saturnia is an Italian brand renowned throughout the world, and we are happy that amongst the many international companies, they chose Starhotels to grow,” said Elisabetta Fabri, President of Starhotels S.p.a. “This collaboration is a recognition of our Italian expertise in the luxury hospitality industry, and represents for us an opportunity to prove our abilities even beyond the bounds of where we typically make a difference, making the most of the skills we have acquired over the years.”
The collaboration will benefit Terme di Saturnia on a number of fronts. The resort will become part of Starhotels Collezione, a luxury brand comprising prestigious former residences with strong characters. It will benefit from Starhotels’ commercial network in Italy and abroad in support of its promotions and sales, marketing and communication among other benefits.
The agreement foresees a joint business development for Terme di Saturnia Natural SPA & Golf Resort, renowned throughout Europe, growing its fame, commercial strength and capabilities under Starhotels S.p.a.’s Marketing and Revenue Management. Indeed, the hotel chain is a private, Italian company operating in the upscale and upper scale & luxury sectors and a market leader in the hospitality industry.